We’ve long-believed that there’s a better model for getting access to data about your online habits. In fact, that’s what MyClicknation is all about. Now, there’s an interesting bit of legislation being proposed in Congress that would force businesses to tell you about the information they capture about your internet activities and (here’s where it gets really interesting) LET YOU CONTROL ITS USES. That opens another door that really gets things spinning:
What If They Like Big Brother?
…It kind of flips around the entire shebang. Could you imagine consumers becoming participants in an exchange, selling their attention to the highest bidders? Worse, just think how many high-value customers would simply opt-out of being so exploited, er, served? […]
Upside-down, indeed! We have a lot more to say about these exciting new possibilities!
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